Season of Love

Valentine’s Day is just around the corner and we would like to remind you to pre-book your orders for the special day! This year, Valentine’s Day falls on Thursday, February 14.

Each year at the shop we create a special theme for our Valentine’s Day arrangements, and this year we will be featuring sensuous Venetian Masks to accent our floral designs! These beautiful and luxurious masks have a rich history that began in Venice, Italy during the 11th century.


Masquerading, or wearing decorative masks, was a common practice among all Venetians regardless of status, wealth, or personality. The masks provided equality for all citizens, since true identities were concealed, and this ideology of egalitarianism played an important social role in the Venetian Republic. These opulent masks were an outlet for Venetians to express their true “identities” and to transcend their daily lives. Eventually, masquerading was limited to specific weeks throughout the year and the tradition continues today — in Venice this special time is called Carnevale, and in other parts of the world it has been translated into Mardi Gras. Venice’s Carnevale brings locals and international visitors together to celebrate beauty, individuality, and uninhibited passions!


We have therefore chosen to incorporate the sensual and lavish tradition of the Venetian Mask into this year’s Valentine’s Day designs. These masks complement our flowers beautifully and will certainly be an extraordinary touch for your special day!

We will be posting this year’s designs in the coming week, so please check back soon and remember to pre-book your order.

To really make it an exceptional Valentine’s Day, give her a unique gift that combines both luxury and beauty! Camelback Flowershop has partnered with couture shoe designer Roberto Botticelli to provide an exquisite blending of designer shoes and lavish flowers. This Valentine’s Day, present her with a one-of-a-kind pair of shoes which have been hand picked from Milan, Italy; Roberto Botticelli’s only store in the United States is located at the Biltmore in Phoenix, so when you purchase shoes through our partnership, your lucky lady will be the only woman in the United States to own that specific style! To top off these exceptionally splendid shoes, we design magnificent floral arrangements to match. With lush flowers including roses, lilies, peonies, dahlias and hydrangeas, any woman will fall in love with such an opulent gift! For design examples, please refer to the “camelback flowershop & roberto botticelli present…‘a love story’” link at the top of our homepage.

Remember to check back very soon for our Valentine’s Day designs, and in the spirit of the upcoming holiday, here is a quote to brighten your day: “Happiness is a perfume you cannot pour on others without getting a few drops on yourself.” ~ Ralph Waldo Emerson